Delivering Dual Occupancy Homes in Brighton
CASE STUDY - HORTON STREET, BRIGHTON
Purchase Strategy
In 2017 our client wanted to develop a high-end product in Brighton.
They purchased an amazing permitted corner site next to Elsternwick Park in Brighton and appointed us to be their development manager.
The permitted site of 2 side-by-side luxurious town-homes was purchased for $3.19m with bank funding.
We redesigned the product to attract professional couple families.
Image of the existing house before development
the brighton Site was perfect for dual occupancy development
- Next to Elsternwick Park and Reserves featuring picnic and play equipment, lake, and a skate park
- 200m to Elwood beach
- 200m to Bay bike and walking trail
- 500m to Ormond Road, Elwood Village strip shops with ample cafes and restaurants
- Nearby Glen Huntly Rd (Elsternwick), Martin St (Gardenvale), Church St (Brighton) strip shops
- Nearby Elsternwick Primary School, Star of the Sea College, Firbank Grammar School, Brighton Grammar School
- 5mins drive to Gardenvale or Elsternwick train stations
Property Particulars
- Zoned NRZ3
- 650sqm in land area
- 53.8m of street frontage and 16.8m of Elsternwick Park frontage
- East-West orientation
- Established peaceful neighbourhood with long-term residents who cares about treescapes
- Perfect dual occupancy site
- Existing floor coverage was 50% of the site
Building Permit Process
After acquiring the permitted site, we wanted to improve the product through a complete redesign of the internal configurations and avoided delays going through the town planning process again.
We worked in collaboration with reputable Bruce Henderson Architect and designed each town-home to be 4 large bedroom + retreat + 4 bathrooms + 2 garage + 2 off-street carparking.
It was important for each dwelling to have a main bedroom on the ground floor. This is what the older demographic wants.
We applied amendments through secondary consent at the same time improving the floor coverage ratio by 10%, thus increasing liveable area.
Fixtures and Fittings
We created two very different sales value for each unit using different fittings and fixtures for the Brighton market. Our client wanted to sell one unit and keep the other to occupy in. The unit that was to be occupied, we spent an additional $250,000 to spec up the following and achieved significantly higher price:
- Italian Bianco Carrara natural stone benchtops in kitchen, bathrooms, and laundry
- Tundra grey natural marble floor and wall tiles for wet areas
- Peppercorn French grey royal oak wooden floor with Herringbone finishes matching solid oak pivot door
- Double 900mm Miele ovens with self-cleaning capability
- Miele integrated refrigeration, wine fridge and warming drawer
- Caviar blackwood finish kitchen joinery with backlights
- Italian Bocci feature lightings
- High end black matted Italian tapware
- Ducted Panasonic zoned heating and cooling climate control
- Outdoor Commando Joe pizza/BBQ oven
Total Sale: $7,850,000
Land Costs: $3,369,250
PM & Consultants: $ 150,000
Construction: $2,539,500
Sales & Marketing: $ 132,000
Profit: (less GST & Ohers) $ 947,600
% Return on Cost: 16%
% Return on Investment: 60%
Project Timeline
- Site Acquisition Mar 2017
- Endorsed plans Jun 2017
- Building Permit Jul 2017
- Tender documentation Aug 2017
- Appoint Builder Sep 2017
- Construction starts Feb 2018
- Project completion Feb 2019
- Sale Campaign Mar 2019
Lessons Learnt from Brighton Dual Occupancy Home Build
- We deliberately designed a gated driveway for each residence to allows 2 additional off-street carpark (4 carparks). This also allowed the garage to be use as storage space.
- In any dual occ developments, if a unit is to be occupied, it's worth investing in higher specifications to achieve a much higher incremental sale price.
- Attention to details will pay off as owner occupier will pay a higher price for quality
- Even though the site was purchased with a permit, we were able to amend plans through secondary consent to improve the floor yield by 10% through better design.
- We appointed a new sales agent who was hungry for the listing where the owner-director was hands-on in the selling process.
- We worked closely with the builder to minimising provisional sum in our build contract thus reducing risk of blow out cost.
Our Dual Occupancy Track Record
Our credentials are outstanding. Over the past 30 years, the team has personally been involved in the development and management of over 200 successful dual occupancy and multi-unit property development projects for our Sydney and Melbourne clients, amounting to over 3,000 individual titled properties sold with sales value in excess of $2 billion.
Our vast experiences in dual occupancy projects delivery ranges from townhouses through to multi-unit high-rise apartments. This successful track record and experiences allows us to deliver solutions that are always creatively different and cost effective for our clients.
Our strong reputation in delivering results consistently for our clients comes from having a vast network of consultants with strong relationships in all areas of the dual occupancy property development processes such as architects, designers, engineers, town planners, builders, financiers, conveyancers, project marketers and real-estate agencies.
Our vast experiences in dual occupancy projects delivery ranges from townhouses through to multi-unit high-rise apartments. This successful track record and experiences allows us to deliver solutions that are always creatively different and cost effective for our clients.
Our strong reputation in delivering results consistently for our clients comes from having a vast network of consultants with strong relationships in all areas of the dual occupancy property development processes such as architects, designers, engineers, town planners, builders, financiers, conveyancers, project marketers and real-estate agencies.
Managing Your Property Developments To Deliver Superior and Custom Outcomes
- Project Feasibility
- Concept Design
- Town Planning Permit
- Building Permit
- Subdivision
- Tender Documentationc
- Construction Superintendent
- Sales & Marketing
- Finance, Tax & Legal
- Buyer's Advocate